{
  "schema_version": 1,
  "edition": "2026-09",
  "snapshot_created_at": "2026-09-08T00:08:40.621345+00:00",
  "source": "Google Trends; Payney aggregate calculations",
  "methodology": {
    "request_configuration": {
      "geo": "US",
      "timeframe": "today 12-m",
      "anchor": "emergency fund"
    },
    "score": "100 * mean(term series) / mean(anchor series), rounded to 1 decimal",
    "momentum": "mean(last 12 returned observations) / mean(all returned observations), rounded to 2 decimals",
    "original_time_series_retained": false,
    "actual_series_start_end_retained": false,
    "partial_observations_excluded": false,
    "maximum_cache_age_days": 31,
    "brand_filter": "Heuristic name filter frozen per row; not exhaustive",
    "selection": "Editorial finance seeds and Autocomplete expansions; positive valid cache scores only"
  },
  "excluded_cache_entries": {
    "zero_score": 112
  },
  "rows": [
    {
      "query": "apple card",
      "score": 1213.7,
      "momentum": 0.94,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:20:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "mortgage rates",
      "score": 1188.3,
      "momentum": 0.75,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:46+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings account",
      "score": 1101.3,
      "momentum": 0.96,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:09:48+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "mortgage calculator",
      "score": 781.2,
      "momentum": 0.87,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:08:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "mortgage rates today",
      "score": 303.0,
      "momentum": 0.69,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:46+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best savings account",
      "score": 184.1,
      "momentum": 0.94,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:19:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k fidelity",
      "score": 172.7,
      "momentum": 1.09,
      "section": "investing",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:15:43+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is savings account",
      "score": 163.5,
      "momentum": 0.76,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:48:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "inflation calculator",
      "score": 158.7,
      "momentum": 0.83,
      "section": "economy",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:06:32+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best mortgage rates",
      "score": 95.6,
      "momentum": 0.73,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:01:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings calculator",
      "score": 91.2,
      "momentum": 0.87,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:10:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator",
      "score": 81.5,
      "momentum": 0.91,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:13:00+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "renters insurance quote",
      "score": 81.2,
      "momentum": 1.52,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:09:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "refinance calculator",
      "score": 59.2,
      "momentum": 0.8,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:09:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much house can i afford",
      "score": 52.9,
      "momentum": 1.05,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:41:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "rent vs buy",
      "score": 50.6,
      "momentum": 0.88,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:05+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "mortgage points",
      "score": 49.4,
      "momentum": 0.81,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "roth ira calculator",
      "score": 47.6,
      "momentum": 0.94,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:09:36+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to savings account interest",
      "score": 44.9,
      "momentum": 0.58,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:55+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card balance",
      "score": 44.8,
      "momentum": 0.95,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:20:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k contribution limits 2026",
      "score": 43.9,
      "momentum": 0.82,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:15:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings account interest rates",
      "score": 43.3,
      "momentum": 0.8,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:10:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs roth 401k",
      "score": 40.3,
      "momentum": 0.86,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs ira",
      "score": 37.8,
      "momentum": 0.83,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "backdoor roth ira",
      "score": 36.5,
      "momentum": 0.59,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:35+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best savings account rates",
      "score": 33.5,
      "momentum": 0.92,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:19:54+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is pmi",
      "score": 32.9,
      "momentum": 0.85,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:28+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is a stablecoin",
      "score": 30.6,
      "momentum": 1.12,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is savings account interest rate",
      "score": 30.4,
      "momentum": 0.57,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:15+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings account calculator",
      "score": 27.1,
      "momentum": 0.84,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T14:43:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "home equity calculator",
      "score": 26.9,
      "momentum": 0.93,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:03:51+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "rent vs buy calculator",
      "score": 26.5,
      "momentum": 1.18,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:09:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "net worth calculator",
      "score": 26.4,
      "momentum": 0.93,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:08:46+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "heloc calculator",
      "score": 25.6,
      "momentum": 0.94,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:03:51+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "roth ira vs traditional ira",
      "score": 24.7,
      "momentum": 0.95,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:41:48+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card benefits",
      "score": 24.6,
      "momentum": 0.56,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs roth ira",
      "score": 24.3,
      "momentum": 0.88,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "roth ira vs 401k",
      "score": 24.3,
      "momentum": 0.88,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:09:36+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "down payment calculator",
      "score": 23.5,
      "momentum": 0.83,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:03:14+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best bitcoin etf",
      "score": 22.2,
      "momentum": 0.78,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:01:47+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "target date funds",
      "score": 20.0,
      "momentum": 0.95,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:35+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is an hsa",
      "score": 20.0,
      "momentum": 0.91,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:17+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "cpi calculator",
      "score": 19.3,
      "momentum": 0.73,
      "section": "economy",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:02:24+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card customer service",
      "score": 18.5,
      "momentum": 1.03,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best mortgage rates today",
      "score": 18.5,
      "momentum": 0.8,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:19:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apy calculator",
      "score": 18.4,
      "momentum": 0.88,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:13:00+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card meaning",
      "score": 17.9,
      "momentum": 0.57,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:36+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to pay off credit card debt",
      "score": 17.6,
      "momentum": 1.02,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:17+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to savings bonds",
      "score": 17.0,
      "momentum": 0.85,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:07+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dollar cost averaging",
      "score": 16.5,
      "momentum": 0.48,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "s&p 500 calculator",
      "score": 16.0,
      "momentum": 0.76,
      "section": "markets",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:09:36+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best savings account interest rates",
      "score": 15.4,
      "momentum": 0.79,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:19:54+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "cd rates calculator",
      "score": 14.2,
      "momentum": 0.93,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:21:45+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to bitcoin wallet",
      "score": 14.1,
      "momentum": 0.7,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "bank account calculator",
      "score": 13.5,
      "momentum": 0.95,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:16:27+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings account calculator interest",
      "score": 13.0,
      "momentum": 0.8,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:09:48+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to interest rate calculator",
      "score": 12.2,
      "momentum": 0.67,
      "section": "economy",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:05:30+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "term vs whole life insurance",
      "score": 11.8,
      "momentum": 1.17,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:41:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "high yield savings account calculator",
      "score": 11.3,
      "momentum": 0.88,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:03:51+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "capital gains tax calculator",
      "score": 11.2,
      "momentum": 0.72,
      "section": "regulation",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:21:32+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is savings bonds",
      "score": 10.9,
      "momentum": 0.59,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:28+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "50/30/20 rule",
      "score": 10.6,
      "momentum": 0.3,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:41:48+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card balance check",
      "score": 10.6,
      "momentum": 1.08,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is umbrella insurance",
      "score": 10.6,
      "momentum": 0.89,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:10:56+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "down payment meaning",
      "score": 10.4,
      "momentum": 0.57,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:14+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "rmd rules",
      "score": 10.4,
      "momentum": 0.62,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:09:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "term life insurance vs whole life insurance",
      "score": 10.0,
      "momentum": 0.93,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:11:50+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "checking account meaning",
      "score": 9.9,
      "momentum": 0.81,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:21:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "buy now pay later apps",
      "score": 9.0,
      "momentum": 0.94,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:02:12+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card analysis",
      "score": 8.9,
      "momentum": 0.55,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:20:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to interest rate formula",
      "score": 8.8,
      "momentum": 0.38,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:43+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is earnings season",
      "score": 8.2,
      "momentum": 0.46,
      "section": "markets",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:15+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "expense ratio meaning",
      "score": 8.0,
      "momentum": 0.47,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:26+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "checking account vs savings account",
      "score": 7.9,
      "momentum": 0.95,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:02:24+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to interest rate personal loan",
      "score": 7.7,
      "momentum": 0.55,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:43+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "should i have savings account",
      "score": 7.7,
      "momentum": 1.12,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:10:13+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card calculator",
      "score": 7.3,
      "momentum": 0.81,
      "section": "fintech",
      "brand": true,
      "tool": true,
      "measured_at": "2026-09-07T09:21:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs 403b",
      "score": 7.2,
      "momentum": 1.0,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:18:56+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "closing costs calculator",
      "score": 7.1,
      "momentum": 0.75,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:02:24+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "tips bonds",
      "score": 7.1,
      "momentum": 0.44,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:44:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator withdrawal",
      "score": 6.8,
      "momentum": 0.81,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:15:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "debt payoff calculator",
      "score": 6.4,
      "momentum": 0.8,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:23:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is savings account worth it",
      "score": 6.4,
      "momentum": 0.77,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:47+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is an expense ratio",
      "score": 6.3,
      "momentum": 0.61,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "debt to income ratio calculator",
      "score": 6.1,
      "momentum": 0.82,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:02:37+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much fed rate",
      "score": 6.1,
      "momentum": 0.44,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "money market account vs savings account",
      "score": 6.0,
      "momentum": 0.95,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:31+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs traditional ira",
      "score": 5.7,
      "momentum": 0.76,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to open a brokerage account",
      "score": 5.7,
      "momentum": 0.95,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "credit card debt calculator",
      "score": 5.5,
      "momentum": 0.89,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:02:24+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "index funds vs mutual funds",
      "score": 4.9,
      "momentum": 0.74,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:32+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "brokerage account meaning",
      "score": 4.8,
      "momentum": 0.74,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:20:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "brokerage account vs ira",
      "score": 4.8,
      "momentum": 0.97,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:20:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is savings account and current account",
      "score": 4.7,
      "momentum": 0.0,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:48:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "buy now pay later no credit check",
      "score": 4.6,
      "momentum": 0.86,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:02:12+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "term life insurance meaning",
      "score": 4.6,
      "momentum": 0.55,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:11:50+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is zelle the best",
      "score": 4.5,
      "momentum": 0.72,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:08:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "checking account calculator",
      "score": 4.4,
      "momentum": 1.12,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:21:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dividend stocks meaning",
      "score": 4.3,
      "momentum": 0.25,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:24:24+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best savings account for kids",
      "score": 4.2,
      "momentum": 0.77,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:19:54+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "term life insurance calculator",
      "score": 4.2,
      "momentum": 1.52,
      "section": "insurance",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:11:38+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "brokerage account calculator",
      "score": 4.1,
      "momentum": 1.31,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:20:06+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to savings account to salary account",
      "score": 4.1,
      "momentum": 0.38,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:07+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "zero based budgeting",
      "score": 4.1,
      "momentum": 0.64,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "index funds vs etf",
      "score": 4.0,
      "momentum": 0.7,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "market crash meaning",
      "score": 4.0,
      "momentum": 0.43,
      "section": "markets",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator fidelity",
      "score": 3.8,
      "momentum": 1.06,
      "section": "investing",
      "brand": true,
      "tool": true,
      "measured_at": "2026-09-07T09:14:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs pension",
      "score": 3.8,
      "momentum": 0.92,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "hardware wallet price",
      "score": 3.8,
      "momentum": 0.45,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:39+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much life insurance do i need",
      "score": 3.7,
      "momentum": 1.0,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:06+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much umbrella insurance",
      "score": 3.7,
      "momentum": 1.02,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:05+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "index funds meaning",
      "score": 3.6,
      "momentum": 0.48,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "inflation calculator usd",
      "score": 3.6,
      "momentum": 0.66,
      "section": "economy",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:06:32+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "should i open savings account",
      "score": 3.6,
      "momentum": 1.22,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:10:13+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to savings accounts work",
      "score": 3.5,
      "momentum": 0.5,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:07+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "pay off debt calculator",
      "score": 3.4,
      "momentum": 0.92,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:08:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "brokerage account vs roth ira",
      "score": 3.3,
      "momentum": 0.93,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:20:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "should i get savings account",
      "score": 3.3,
      "momentum": 1.13,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:10:13+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "sinking funds",
      "score": 3.2,
      "momentum": 0.83,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "bank account calculator interest",
      "score": 3.1,
      "momentum": 0.69,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:16:27+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "buy now pay later flights",
      "score": 3.1,
      "momentum": 0.95,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:02:12+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is staking crypto",
      "score": 3.1,
      "momentum": 0.29,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "high yield savings vs cd",
      "score": 2.9,
      "momentum": 0.86,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:40+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much down payment do you need for a house",
      "score": 2.9,
      "momentum": 0.86,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "bank account for beginners",
      "score": 2.8,
      "momentum": 0.55,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:16:27+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much roth ira contribution 2026",
      "score": 2.8,
      "momentum": 0.91,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator for retirement",
      "score": 2.7,
      "momentum": 0.98,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:14:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to pay off debt fast",
      "score": 2.7,
      "momentum": 1.12,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:43+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k explained",
      "score": 2.6,
      "momentum": 0.43,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:15:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much should i contribute to my 401k",
      "score": 2.5,
      "momentum": 0.87,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to ethereum wallet",
      "score": 2.5,
      "momentum": 0.56,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:30+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator growth",
      "score": 2.4,
      "momentum": 0.83,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:15:06+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "cd ladder",
      "score": 2.4,
      "momentum": 0.0,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:42:17+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apy vs apr",
      "score": 2.3,
      "momentum": 0.75,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:06+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "expense ratio calculator",
      "score": 2.3,
      "momentum": 0.69,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:03:26+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "529 plan requirements",
      "score": 2.2,
      "momentum": 0.28,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:33+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dollar cost averaging vs lump sum",
      "score": 2.1,
      "momentum": 0.3,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "emergency fund calculator",
      "score": 2.1,
      "momentum": 0.81,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:03:14+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "index funds calculator",
      "score": 2.1,
      "momentum": 0.81,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:06:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to bitcoin wallet address",
      "score": 2.0,
      "momentum": 0.79,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:18+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is unemployment worth it",
      "score": 2.0,
      "momentum": 0.32,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "umbrella insurance quote",
      "score": 2.0,
      "momentum": 1.42,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:12:03+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "are tips bonds",
      "score": 1.8,
      "momentum": 0.61,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much fdic insurance",
      "score": 1.8,
      "momentum": 0.71,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:28+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings account explained",
      "score": 1.8,
      "momentum": 0.42,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:47+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "debt avalanche vs snowball",
      "score": 1.7,
      "momentum": 0.55,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator with match",
      "score": 1.6,
      "momentum": 0.8,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:15:06+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k for beginners",
      "score": 1.6,
      "momentum": 0.44,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:15:43+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best bank account for beginners",
      "score": 1.6,
      "momentum": 0.39,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:01:47+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "index funds vs etfs",
      "score": 1.6,
      "momentum": 0.47,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:40+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "savings account for beginners",
      "score": 1.5,
      "momentum": 0.7,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:47+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is a good debt to income ratio",
      "score": 1.5,
      "momentum": 0.51,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:31+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is rmd calculator",
      "score": 1.5,
      "momentum": 0.65,
      "section": "regulation",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:13:15+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "which stablecoin is best",
      "score": 1.5,
      "momentum": 0.0,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:28+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs 457",
      "score": 1.4,
      "momentum": 1.02,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card explained",
      "score": 1.4,
      "momentum": 0.34,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card for beginners",
      "score": 1.4,
      "momentum": 0.23,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much bitcoin wallet",
      "score": 1.4,
      "momentum": 0.34,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:16+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "529 plan rules 2026",
      "score": 1.3,
      "momentum": 0.36,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:33+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "current account explained",
      "score": 1.3,
      "momentum": 0.48,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:23:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "529 plan rules",
      "score": 1.2,
      "momentum": 0.0,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:45:05+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best mortgage rates ontario",
      "score": 1.2,
      "momentum": 0.49,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:19:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "brokerage account for beginners",
      "score": 1.2,
      "momentum": 0.8,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:20:06+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much should i save each month",
      "score": 1.2,
      "momentum": 0.54,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:10:56+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "i bonds calculator",
      "score": 1.2,
      "momentum": 0.63,
      "section": "economy",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:06:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "pay off debt or invest",
      "score": 1.2,
      "momentum": 0.52,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "umbrella insurance meaning",
      "score": 1.2,
      "momentum": 0.13,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:12:03+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dividend stocks to watch",
      "score": 1.1,
      "momentum": 0.28,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:24:24+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much can you gift without gift tax",
      "score": 1.1,
      "momentum": 0.43,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:16+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "pay off debt meaning",
      "score": 1.1,
      "momentum": 0.28,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "stock split calculator",
      "score": 1.1,
      "momentum": 0.57,
      "section": "markets",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:11:38+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how is inflation measured",
      "score": 1.0,
      "momentum": 0.15,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:10:56+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "treasury bonds calculator",
      "score": 1.0,
      "momentum": 0.98,
      "section": "economy",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:12:03+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "cd ladder rates",
      "score": 0.9,
      "momentum": 0.68,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how does buy now pay later work",
      "score": 0.8,
      "momentum": 0.38,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:04+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs 401a",
      "score": 0.7,
      "momentum": 1.05,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:18:56+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "expense ratio explained",
      "score": 0.7,
      "momentum": 0.0,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:26+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "debt to income ratio meaning",
      "score": 0.6,
      "momentum": 0.28,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:02:37+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "fdic insurance meaning",
      "score": 0.6,
      "momentum": 0.49,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:39+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how is crypto taxed",
      "score": 0.6,
      "momentum": 0.25,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:40+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much fed rate today",
      "score": 0.6,
      "momentum": 0.25,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to improve credit score fast",
      "score": 0.6,
      "momentum": 0.55,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to pay off debt faster",
      "score": 0.6,
      "momentum": 0.0,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:43+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "debt to income ratio calculator for mortgage",
      "score": 0.5,
      "momentum": 0.29,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:02:37+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how long is earnings season",
      "score": 0.5,
      "momentum": 0.0,
      "section": "markets",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:22+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is my money safe in the bank",
      "score": 0.5,
      "momentum": 1.58,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:58:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "stablecoin explained",
      "score": 0.5,
      "momentum": 0.0,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:11:38+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "treasury bonds vs treasury bills",
      "score": 0.5,
      "momentum": 0.29,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:12:03+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is the best tax bracket to be in",
      "score": 0.5,
      "momentum": 0.0,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:28+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator by age",
      "score": 0.4,
      "momentum": 0.44,
      "section": "investing",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:14:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs 457b",
      "score": 0.4,
      "momentum": 0.44,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "buy now pay later websites",
      "score": 0.4,
      "momentum": 0.0,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:02:12+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how many bank accounts should i have",
      "score": 0.4,
      "momentum": 0.74,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:22+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much fed rate cut today",
      "score": 0.4,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to pay off debt in collections",
      "score": 0.4,
      "momentum": 0.8,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:55+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to savings bonds work",
      "score": 0.4,
      "momentum": 0.0,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:06:07+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is savings bonds worth it",
      "score": 0.4,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:07:57+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "mortgage points calculator",
      "score": 0.4,
      "momentum": 0.0,
      "section": "real-estate",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-07T09:08:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is a neobank",
      "score": 0.4,
      "momentum": 0.4,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:00:22+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "what is the best neobank",
      "score": 0.4,
      "momentum": 0.0,
      "section": "fintech",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:28+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "checking account explained",
      "score": 0.3,
      "momentum": 0.44,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:21:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "checking account for beginners",
      "score": 0.3,
      "momentum": 0.49,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:21:58+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dollar cost averaging vs lump sum investing",
      "score": 0.3,
      "momentum": 0.98,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how to pay off debt with low income",
      "score": 0.3,
      "momentum": 0.55,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:55+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dollar cost averaging meaning",
      "score": 0.2,
      "momentum": 0.0,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "high yield savings account for beginners",
      "score": 0.2,
      "momentum": 1.77,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:51+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how many tax brackets are there",
      "score": 0.2,
      "momentum": 0.0,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:04+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much umbrella insurance do i need",
      "score": 0.2,
      "momentum": 0.0,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:05:05+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is it better to pay off debt or pay down debt",
      "score": 0.2,
      "momentum": 0.0,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "2008 recession explained",
      "score": 0.1,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:13:40+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k calculator bankrate",
      "score": 0.1,
      "momentum": 4.42,
      "section": "investing",
      "brand": true,
      "tool": true,
      "measured_at": "2026-09-07T09:14:53+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "401k vs roth ira which is better",
      "score": 0.1,
      "momentum": 2.21,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "529 plan rules california",
      "score": 0.1,
      "momentum": 0.0,
      "section": "regulation",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:19:33+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card interest calculator",
      "score": 0.1,
      "momentum": 1.47,
      "section": "fintech",
      "brand": true,
      "tool": true,
      "measured_at": "2026-09-07T09:21:23+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "apple card meaning in english",
      "score": 0.1,
      "momentum": 0.0,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:21:36+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "are mortgage points worth it",
      "score": 0.1,
      "momentum": 0.0,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:00:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "are mortgage rate points worth it",
      "score": 0.1,
      "momentum": 0.0,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:00:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "are treasury bonds a good investment",
      "score": 0.1,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:00:34+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best crypto wallet for beginners",
      "score": 0.1,
      "momentum": 0.0,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:01:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best high yield savings account for beginners",
      "score": 0.1,
      "momentum": 4.42,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:01:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "best mortgage rates bc",
      "score": 0.1,
      "momentum": 0.0,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:01:59+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "business bank account for beginners",
      "score": 0.1,
      "momentum": 0.0,
      "section": "banking",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:20:19+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "can you buy crypto in an ira",
      "score": 0.1,
      "momentum": 0.0,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T16:11:22+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "cd ladder calculator",
      "score": 0.1,
      "momentum": 0.0,
      "section": "banking",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:21:32+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "debt payoff calculator excel",
      "score": 0.1,
      "momentum": 2.21,
      "section": "budgeting",
      "brand": false,
      "tool": true,
      "measured_at": "2026-09-02T16:23:11+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dividend investing for beginners",
      "score": 0.1,
      "momentum": 0.0,
      "section": "other",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-02T14:59:31+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "dollar cost averaging explained for beginners",
      "score": 0.1,
      "momentum": 0.0,
      "section": "investing",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:03:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much disability insurance should i have",
      "score": 0.1,
      "momentum": 0.0,
      "section": "insurance",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:16+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "how much fed rate now",
      "score": 0.1,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:04:41+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is staking worth it",
      "score": 0.1,
      "momentum": 0.0,
      "section": "crypto",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:08:09+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "is zelle worth it",
      "score": 0.1,
      "momentum": 0.0,
      "section": "fintech",
      "brand": true,
      "tool": false,
      "measured_at": "2026-09-07T09:08:21+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "should i buy mortgage points",
      "score": 0.1,
      "momentum": 2.21,
      "section": "real-estate",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:10:01+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "should i have multiple savings accounts",
      "score": 0.1,
      "momentum": 0.0,
      "section": "budgeting",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:10:13+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "tips bonds meaning",
      "score": 0.1,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:11:50+00:00",
      "anchor": "emergency fund"
    },
    {
      "query": "tips bonds rates",
      "score": 0.1,
      "momentum": 0.0,
      "section": "economy",
      "brand": false,
      "tool": false,
      "measured_at": "2026-09-07T09:00:22+00:00",
      "anchor": "emergency fund"
    }
  ]
}
